13 November 2018

In an unprecedented gathering of French style and sophistication that can truly be labeled a historic event in New York City’s fashion history, 14 leading French Lingerie brands banded together for an extraordinary three-day pop-up event in an exclusive and private New York City loft on Bleecker Street in the West Village.The loft which ran from, Nov. 2, 3 and 4, provided New York’s smart-dressed women the chance to view and try out a wide range of the most exquisite Lingerie that France has to offer.

Brands featured included some of CURVE’s favorites. Brands displayed at this amazing pop-up event included:


Part of the Lise Charmel group, and unique for its appeal to women of all ages, Antigel’s fun prints and lace patterns follow trend codes and offer bras up to H cup. Part of the Lise Charmel group, Antingel collections offer ready to wear and lounge wear that are unique to complete the look, and to play.


Part of the Lise Charmel group, luxurious and affordable, Antinéa offers sizes up to H cup. Part of the Lise Charmel group, Antinéa uses fine leavers lace, exclusive prints, in house design, guipure embroideries and fine finishes set the brand apart. Antinéa also benefits from the excellent fit expertise of the group.


Located in the heart of the City of Light, Aubade has been creating truly Parisian – Seductive style lingerie collections since 1958. Aubade offers French-style lingerie that combines know-how, comfort, fashion and sensuality with a perfect cut and fit that has a large sizing (up to G cups). Over 60 years, Aubade has created a unique language of love and a lingerie revolution full of humor, intimacy, elegance and sex appeal, allowing women to play with their senses. 


Today, Chantelle ranks in the Top 3 brands for intimates in the United States. Shop owners, fit experts and hundreds of consumers that tell us that our fit and quality is often superior to what they have worn previously. Our goal is to be THE brand for consumers once they’ve understood what works for them; and at any age from 18 to 98, across of wide range of shapes and sizes (A-I cups for bras, XS to 4X for panties). 


A unique fit that feels as close as you can get to a custom-made bra is the signature mark of Empreinte. The company has been developing its know-how for seamless lingerie for more than 10 years. The use of rigid material for the cups does not contain any elastane, allowing for outstanding support throughout the day. Our philosophy is to help women accept their body and feel confident everyday thanks to our products that feel like a second skin and provide both unrivaled support and French elegance.


Part of the Lise Charmel group, Eprise offers sophisticated and highly creative styles to bring curvaceous silhouettes to perfection. A passion to embellish voluptuous women with ever-renewed beauty! Truly exceptional lingerie that offers harmonious comfort, always aims for high quality and boasts dreamy inlaid guipure or exceptional laces that sculpt feminine curves.


Part of the Lise Charmel group, Epure is unique in offering quality, using a very minimalist and modern approach paired with high-end fabrics to create a lingerie and corsetry with a “second skin effect” for absolute comfort and invisibility under garments. Epure is referred as the “invisible luxury” of lingerie.


Part of the Simone Pérèle group, the epitome of sexy-chic, Implicite is inspired by the lives and loves of la Parisienne. Unapologetic sexiness, Parisian lingerie trends and body- worshipping silhouettes represent a new generation of French lingerie… lingerie made to play. “We are always creating and discovering new fabrics, studying every catwalk and café, capturing the French cool, and bringing it to you. Feeling beautiful and powerful is sexy.” – Verity, Implicite Designer. 


This is the only group offering 24 collections yearly, in addition to its iconic portfolio. These collections resonate with haute couture trends. Lise Charmel exceeds other French brands in a constant effort to offer exclusive fabrics, exclusive patterns, exclusive laces and exclusive embroideries. High-end materials are paired with an impeccable fit, bringing the expertise of a corsetiere maker and high-end fashion up to H cup. 


Lou is based on French know-how and a deep brand heritage, as well as the amazing love story of the Faller couple that started on the Orient Express in 1946. Lou combines structure, elegance, modernity and glamor.  Lou has been an icon of French lingerie for 70 years, and speaks to all women who want bold underwear that combines unique style and perfect fitting. Lou is the incarnation of today’s women, an ode to modern femininity, style, audacity and passion. Lou anticipates women’s expectations and offers them elegant and alluring underwear, combining comfort and seduction.


On two essential points, concept and style, the lingerie of Louisa Bracq stands out from the rest. The brand is quite unlike others in the traditional high-end segment. The family of Louisa Bracq has been making fine and sophisticated embroideries for four generations, and we are the only brand with its own production unit in France. We want to be different with our French specificity that will convince American customers that it’s possible to wear lingerie that’s more sophisticated and the best fitting from size A to I. 


With a long, rich history, Maison Lejaby masters refine their craft in our ateliers in the city of Lyon. The company values skill and craftsmanship as much as it values elegance and modernity, offering a chic approach to the classic know-how of a corsetier. Maison Lejaby offers a lingerie collection that seamlessly blends savoir-faire with contemporary designs for a perfect fit and unique aesthetics. Lingerie is a woman’s best asset in order to affirm her individuality, her taste and her self confidence. At Maison Lejaby we believe that the best seduction is to be oneself!


Chantelle Lingerie group, and its brands such as Passionata, have over 100 years of experience with consumers outside of France. Not only have its products been exported since the 19th century, but the company has a number of foreign subsidiaries.


“This bra changed my life” and “I never knew beautiful lingerie could feel this good.” This we often hear from American women who experience Simone Pérèle for the first time. Though most women expect chic styling and elegance from a French brand, few are prepared for the unsurpassed comfort, fit and attention to detail that they experience with Simone Pérèle. Pure comfort. Curve-hugging fit. Chic style. You deserve it ALL! 

Lingerie Française’s residence in a West Village loft, had its own French inspiration around the Parisian female spirit – active, loving and joyful. Ten lingerie sets per brand were exposed in an aesthetic manner. The loft transformed into a huge showroom to highlight the collections of leading French Lingerie brands. According to La Fédération de la Maille, de la Lingerie & du Balnéaire, France’s lingerie market was valued at 3.9 billion euros in 2016, growing 7.8% since 2013. French lingerie exports in 2017 were 371.5 billion euros. Total exports to the U.S. were 26.3 billion euros.

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