25 June 2018

Avery Rose Lingerie designs are inspired to be worn “from the boardroom to the bedroom.” They are soft cup, non-padded, pretty bras to wear under sheer tops, draped dresses, blouses, t-shirts or even on their own. They are meant to be seen!

Featured Bra and Our Best Seller! The Jennifer Bra (Retail $395.00)

Named after Avery Rose founder Jennifer Coll, this bra features beautiful blush lace cups, with a satin elastic band and is fully embellished with Swarovski crystals. Ladies love showing off these dazzling straps under tanks or dresses. Instead of being something to hide, the “Jennifer” embraces the functionality of brastraps and makes them a beautiful accessory to add to any ensemble. This concept is the inspiration behind all Avery Rose Lingerie. We​ want you to be the most gorgeous you and know you are “Too Beautiful to Hide!”™

Avery Rose Lingerie is handmade in Los Angeles, California.

By making our lingerie in Los Angeles, it enables us to hire Americans and support the local factories and economy. We use imported elements such as Swarovski® crystals and Italian laces to make up some of these unique bras. There are also many materials sourced from all over the United States.

Retail pricing ranges from $65.00-$395.00 for Bras and Bralettes, $38 for Panties, and $28 for Thongs. Prices vary widely for Bras and Bralettes depending on just what type of embellishing the particular style has. The Swarovski Crystal embellishments will be the most expensive in the collection, but other embellishment sources allow us to offer the same look and feel without the higher price tag in an effort to be inclusive to all the Avery Rose fans out there.
We are proud to say that Avery Rose Lingerie has expanded to include a large range of styles and sizes in underwire bras by popular demand. These new styles will be premiering at the July Curve show in New York.


Featured Item: The Ellis Bra (Retail $85.00)

The Ellis Set is an Avery Rose staple! This style is alluring and understated. The sheer black mesh is all you really need. It beautifully frames the female form. Dress it up or dress it down, this bra looks and feels great. The petite band features black Swarovski crystals for just the right amount of sparkle. It is a classic triangle shape with feminine shoulder straps and a classic hook and eye closure. The matching panty features our classic ruched back in black mesh and an adjustable waistband.

Featured Item: The Isabelle Bra (Retail $98.00)

The Isabelle Set is made from our favorite burnout velvets. This fun ensemble comes in an array of colors with an option of matching thong or panty. This bralette is perfect for layering, it features a petite T-Back and a 3 ring front embellishment. Needless to say this set is so soft and comfortable while effortlessly chic. The matching thong has a soft ½ inch waistband with ample stretch and the panties feature our classic ruched back with an adjustable waistband.

Visit us at ​​ or follow us on instagram @averyroselingerie. We hope you enjoy the collection as much as we enjoyed creating it for you!

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